This is a follow-up to the previous post about Greg Habstritt’s product launch for his flagship program The Authority Formula which is in prelaunch on March 1, 2011. The prelaunch includes the release of four videos as detailed below.
– Video 1 — “The Branson Effect” (available Tuesday, March 1st)
The first video reveals, for the first time ever, the little-known reason that Richard Branson has achieved such a high level of success. Aimed to instantly engage people because Branson is the single most respected entrepreneur in the world, the video content and insight the viewer gains leaves them wanting to know more. Greg Habstritt talks about his personal experience with Sir Richard Branson to establish credibility, with the video revealing “The Branson Effect” – what it is, and how anyone can use it to quickly plug into their own power and unique skillset to build a profitable business. Along with video 1, a very powerful PDF that supports the video is provided. Plus your clients will get FREE access to an exclusive piece of software that delivers immediate results. …said to be mind-blowing!
– Video 2 — “Million Dollar Multiplier” (available Friday, March 4rd)
The second video will build on the first, where it can be shown why most entrepreneurs are exhausted and frustrated, and never succeed in building a profitable business. It’s eye-opening because many will be able to relate! The solution to the problem is next provided, even giving a powerful tool to use to instantly multiply the value your customers can deliver (and therefore the money they can make). Habstritt has said this literally transformed many of his private coaching clients’ businesses and it will give your list massive value. By the end of this video, viewers are going to be eager to learn what The Authority Formula Blueprint is.
– Video 3 — “Fireside Chat” (by invitation only – Saturday, March 5th)
With hundreds of comments and emails expected in from viewers by this point, video 3 is meant to be a very simple and informal one that answers many of the biggest questions received. This is a critical part of the launch, because it is at this point that things will be addressed to overcome the challenges that people have in their mind about whether they can “really do it”. This video will be released on the weekend, and will reinforce the main points taught so far. It is critical that a lot of misconceptions and reasons they might have for thinking that this program might not work for them be removed at this point. …simple but very powerful!
– Video 4 — “The Authority Formula Blueprint” (available Tuesday, March 8th)
In the 4th and final content video, Greg is going to actually reveal the formula viewers can follow to become ~the Trusted Authority~ and build a 7-figure business doing what they love. Examples from current clients of Habstritt’s who have applied the ideas and gotten massive results will be illustrated. Then, two free KILLER marketing strategies to key the excitement level are introduced. This video should really crank up the excitement and set the stage for the cart opening, which happens on launch day.
– Showtime — Cart Open and Sales Begin! (Launch Date: Thursday, March 10th at 12 noon EST)
This is where it all starts to pay off and the sales begin! Doors open to The Authority Formula on Thursday, March 10th at noon EST, and will remain open until Tuesday, March 14th ~extended~ to March 16th… perhaps even the 17th! The program starts immediately after to drive the point of urgency because people will need to make a decision as to whether they’re in or not.
Now, tie what YOU have learned in this post with information from the previous post and decide how you are going to promote this!
Scroll down to read more or go on over to the JV Affiliate page for The Authority Formula right now.
